From modest beginnings in a small shed in Plymouth, the company has grown into Britain’s largest luxury yacht builder and an internationally recognised brand.
The business, founded by three friends with a shared passion for the sea, has developed a reputation for producing yachts that deliver on style, comfort and seaworthiness. Over six decades, Princess has become synonymous with meticulous attention to detail and a commitment to continually refining the yachting experience.
Looking to the Future While Honouring the Past
To celebrate the anniversary, Princess Yachts has planned a year of events, special content and the launch of a limited-edition version of its popular V40 model.
This is not just about reflecting on our rich history of craftsmanship and innovation, though. It is as much about looking forward to the next 60 years and ensuring we continue to deliver exciting, segment defining products with that distinctive, unparalleled Princess luxury."
CEO
Princess Yachts
Speaking about the milestone, CEO Will Green reflected on the company’s journey, crediting the dedication of both past and present teams and the loyalty of Princess owners around the world. He also emphasised the brand’s ambitions for the future, with a focus on continuing to deliver standout products that define their sector.
V40 60th Anniversary Edition Unveiled
At the heart of the celebrations is the special 60th Anniversary Edition of the V40. The updated motor yacht features a redesigned profile, enhanced by an extended window line with a new vignetted hull graphic and a distinctive ‘60 years’ emblem.
Owners can choose from three canopy flash colours, each paired with matching exterior upholstery and contrast piping for a coordinated finish. Inside, the helm seat is embroidered with the anniversary emblem, while a new three-spoke steering wheel - a feature borrowed from larger models - adds an exclusive touch.
A Film Series Tracing Six Decades of Success
Princess is also releasing a video series to highlight its story from the early days to the present. The films explore the brand’s development, innovations, and global growth, offering a look back at how a small start-up became a world leader in luxury yacht manufacturing.
The first episode features company founder David King revisiting the origins of Princess and the launch of its very first boat, Project 31. The second episode, titled Going Global, focuses on the company’s international expansion and long-standing partnerships with distributors around the world. Both episodes are now available to view on the Princess Yachts YouTube channel.
As Princess Yachts celebrates this major milestone, its focus remains firmly on shaping the future of luxury yachting for generations to come.
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