Sunseeker, the British luxury yacht maker, cited operational challenges as the cause of production delays and temporary layoffs in late December 2024. The company assured the industry that there were no permanent job losses and thanked staff for their loyalty and patience.
To mitigate the impact on affected employees, Sunseeker has ensured that each individual receives 50% of their normal basic hourly rate during the layoff period. Additionally, employees were given the option to take this time as paid holiday.
We reiterate how important all our staff, their knowledge, skills, and craftsmanship are to us. We appreciate their loyalty and patience at this time."
Sunseeker
The company is actively communicating with those affected to explain the circumstances and provide support. Sunseeker reiterated the value it places on its workforce, stating: "We reiterate how important all our staff, their knowledge, skills, and craftsmanship are to us. We appreciate their loyalty and patience at this time."
Sunseeker announced temporary staff layoffs amid industry challenges at the end of 2024, reflecting broader pressures faced by luxury yacht manufacturers. However, the company is diligently working to resolve the operational issues that caused the production delays and is optimistic about resuming full operations with the return of the affected staff by late January.
Looking ahead, Sunseeker is poised to make a strong impact at Boot Düsseldorf in January 2025 with the highly anticipated launch of the Manhattan 68. Alongside these premieres, Sunseeker will exhibit their award-winning Ocean 156 and other popular models, such as the 76 Yacht and the Manhattan 55. These models continue to spotlight Sunseeker's adherence to precision engineering and efficient production to meet and exceed client expectations.
Additional new models are also under development as part of the company’s broader strategy to expand its product range and meet growing client demand.
As the situation develops, Sunseeker remains focused on supporting its employees and ensuring the long-term viability of its operations, reinforcing its position as a leader in the luxury yacht industry.
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