Part of the Admiral GC-Force series, Project Primo sold earlier this year with Edmiston representing the buyer and Kitson Yachts the seller - she is one of several major builds underway from the Italian shipyard, with delivery expected at the end of 2026.
Design with Scale and Clarity
The exterior styling of the yacht has been developed in-house by The Italian Sea Group Centro Stile, while interiors are being created by Italian design firm FM Architettura. In keeping with TISG’s recent design language, Project Primo incorporates double-height glass panels amidships, a feature that breaks up the profile with a geometric, architectural edge. The removal of side decks further opens up the views, giving the yacht a striking, uncluttered superstructure.
The four-deck vessel features large windows throughout, most notably on the main and upper decks, designed to enhance light and reinforce the connection with the seascape. With a focus on both performance and aesthetics, the design aims to deliver a luxury experience without compromising on engineering or functionality.
Her design builds on the earlier C Force 50, which includes the superyacht Ouranos, but scales up significantly in both presence and complexity.
Guest Areas with Panoramic Views
Interior highlights onboard the motor yacht include a full-beam main saloon and dining area that flows directly into an outdoor lounge and pool, thanks to large sliding glass doors and foldable balconies. This space is designed to blur the boundary between indoors and out, offering an open, sociable setting for relaxing or entertaining.
Below, the lower deck houses a beach club complete with a gym, sauna, massage room, and two foldable sea terraces. The upper deck is centred around a relaxed lounge and cocktail bar framed by floor-to-ceiling windows, while the sundeck offers a second bar, pool, and large lounging area.
Project Primo will accommodate up to 12 guests across six cabins, including a 90-square-metre owner’s suite on the main deck. The crew quarters allow for 20 staff, including the captain, ensuring full service during extended cruises.
Power comes from twin Caterpillar 3512C engines, each delivering 1,500kW at 1,600 RPM. Project Primo is expected to reach a top speed of 15 knots, with a cruising range of up to 6,000 nautical miles at 10 knots - a setup that balances speed with transoceanic capability.
Admiral Yachts' Notable Upcoming Builds
Admiral Yachts has several standout projects underway alongside Project Primo. Among them is superyacht RAJA², a 55.2m vessel from the S-Force 55 series yacht set for 2025 delivery. Designed by Gian Marco Campanino, it features a panoramic owner’s suite, helipad-capable foredeck, and a hot tub-equipped sundeck, with a top speed of 18 knots and a 3,500-nautical-mile range.
Project Spyder, an 88-metre build due in 2027, is being developed with Espen Øino. With diesel-electric propulsion, glass-rich architecture, and expansive deck spaces, she’s designed for both sustainability and dramatic visual appeal.
Also in build is Amalya, a 77.7m custom yacht styled by Sinot. Due in 2025, it will include a six-metre pool, spa, gym, and diesel-electric propulsion with battery packs for zero-emission anchoring.
As outfitting progresses, Project Primo is shaping up to be one of Admiral’s most distinctive custom builds to date. With its bold design language, long-range cruising capabilities and a focus on both comfort and performance, the 73m superyacht is firmly on track to become a standout delivery for the shipyard in 2026.
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